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iPhone Reviews With Suspicious Origins

By G L Harris

The question of the validity of iPhone reviews is one that came to the fore in the last few months of 2009 because of the controversy that was swirling around the applications that people and companies wrote so others could download and use them on the devices.

What happens with these applications is that they are uploaded to the App store on Apple’s site by their creators, and people who download them are allowed to write reviews.

Authenticity Of iPhone Reviews

But as more and more apps were placed in the store, the question of whether or not positive reviews were being written by the developers and negative reviews by their competitors soon popped up.

In March of 2009, Jeff Bertolucci wrote an article for www.pcworld.com about the authenticity of these iPhone reviews, asking how one might have confidence that there was no "cheating" going on.

Five Stars To iPhone Applications From One Developer Only

The research didn’t reveal any acknowledged skewing, but Bertolucci did identify some red flags that should make people suspicious. For example, if someone consistently gives five stars to iPhone applications from one developer only, and never reviews any other type of app or gives other ratings, then it may indicate that the person was writing more to give a boost to that app than to give a genuine review.

The first big confirmation of any iPhone reviews being rigged, though, came in December of 2009, when a Chinese company named Molinker was demonstrated to have had its employees post glowing reviews of its 1000+ apps.

Bogus Good Reviews

The more good reviews an application gets, the more likely it is to be featured among the top iPhone apps and therefore be purchased and downloaded by more people. But as it turned out, over ninety percent of the reviews for Molinker apps were finally shown to be bogus. In response, Apple removed all of them from the store.

There are two reasons, though, why it might still be a good idea to read the iPhone reviews on Apple’s site. As Bertolucci says, developers themselves can respond to reviews and clarify misconceptions or demonstrate where a reviewer has made a false claim.

Reducing The Possibility Of Rigged Reviews

But new regulations instituted in December, 2009 by the Federal Trade Commission (FTC) also promise to make the reviews of iPhone downloads a lot more accurate. From now on, reviewers must disclose any payments, products or other compensation received for writing their reviews.

This will undoubtedly help at least to reduce the possibility of rigged reviews, even if it can’t eliminate them entirely.

About the Author:
G L Harris has written a number of articles on digital cell phones, home security and digital photography including Tiny Cameras, Aerial Satellite Photos, Baby Cameras, Cell Phone Surveillance, CCTV Security System, Small Cameras, Hidden Video Cameras, Motion Detectors, Outdoor Security Cameras.
Lookout for more articles on this website.

Digital Photography Review

More Apple iPhone Facts....

The iPhone has taken the world by storm and it does not look to be abating anytime soon. And why should it? The iPhone applications make having the phone the coolest thing around.

There is an application for virtually anything you can imagine. But if you want those applications you need to have the phone first and know where to shop second. Because without the iPhone or an iPod, those applications are useless to you.


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